“Resetting our Future” Book Series with Publisher Tim Ward

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The world economic forum is
taken up the term, the great

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reset.
How does this did?

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How does resetting our future
differentiate between that

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version or that visions that I
showed us a?

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Yeah, I was so annoyed at the
world economic Forum.

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They stole they ripped off
rewrite.

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I began this.
I was thinking about it.

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I was working at all through in
May, and then sometime in June,

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they came out with this thing.
The great, great reset.

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And they had people like the
head of the IMF and Prince

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Charles, and, and a couple of
billionaires and everybody, and

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they were like, yeah, we are
going to make that we are going

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to remake capitalism, so that it
fixes all the problems caused by

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capitalism.
And they're like, wait a minute.

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They just ripped off my whole
concept here.

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Yeah, but they did except you
know, and the world economic

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forum for all its genuine
virtues.

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It's Basically something
financed by the very rich and

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built around this.
Very rich conference that takes

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place in Davos once once a year.
So it's not likely to come up

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with solutions.
That really don't also serve the

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very, very rich to some degree.
Yeah.

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Sure.
So I my series is scrappier.

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It's resetting our future, not
you guys determined at the top,

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right?
What kind of a reset we will do,

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but let's hear from the people
who've been in the trenches.

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Made their way as really great
thought leaders.

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Let's hear what they have to
say.

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Let's hear how these can be
actualized by businesses

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corporations nonprofits
policymakers, doing the grunt

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work, not at the top theoretical
level, but really by the people

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who are, you know, I've been
hard at it for some time.

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Welcome to the environmental
transformation podcast where we

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talk with industry leaders who
are making an impact and their

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businesses.
Each leader is solving complex

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challenges and provide Solutions
within their respective areas of

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expertise.
Our host is Sean Grady.

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He is passionate about helping
clients transform their

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businesses and solving their
environmental challenges.

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And here's our host, Sean Grady.
Well, Tim word, welcome to the

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environmental transformation
podcast.

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God, glad to have you.
I am delighted to be with you

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today.
This is good.

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This is gonna be a great
interview for the listeners out.

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There.
Tim is the publisher and author.

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Well, he is an author but he is
the publisher of the changemaker

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book series called, resetting
our future and I had the benefit

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or the the pleasure of
interviewing Stephanie Miller

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who's one of the authors in this
book series a couple about a

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month ago or so, on the podcast
and we thought it'd be a great

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idea, an opportunity to talk
with Tim about this, resetting

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our future series and
understand.

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You know, what, you know, what,
how did this come about?

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And so Tim, welcome to the show
and give us a little bit about

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yourself and then let's talk
about this book series.

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Sure.
So I've been the publisher of

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changemakers books for 10 years
and my passion is transformation

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and because I'm an author
myself.

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I'm fascinated by how words can
create change.

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Really?
When you think about it, words

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are the most powerful energy
source in the world.

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Because words can engage people
to act right.

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Words, can words can create a
movement words.

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Can Inspire our religion, words,
Create deep passionate

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experiences that make life
meaningful him where it's going

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inside a resurrection and
Insurrection.

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So we have to be very careful
with.

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Yeah, that is they were age.
Probably powerful.

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So at this particular moment in
time well in the midst of this

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pandemic, we're all struggling
to make sense of.

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Well, how do we find a way
forward after it?

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One of the things that we can do
is we can look at this horrible

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thing that's happened in
realize.

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It's actually also helped us cut
our carbon emissions.

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Yes.
Realized that the life of

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running around and working 80 90
hours a week, two and four from

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the office.
That's actually not necessary

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for our survival.
Amen.

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To that had one friend of mine
says, it's as if Nature has said

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to all of us go to your room and
think about it.

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Yeah, that's kind of a good
perspective of this because

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you're right.
I mean how much energy

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conservation has been, you know,
basically forced upon us because

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of the pandemic.
I mean, We're not driving our

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cars.
I've only put maybe 4,000 miles

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on my car and I put three
thousand a month on it.

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So, you know, over the whole
year.

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So it's been crazy how much gas
I'm saving.

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And, you know, there's just a
lot of energy consumption that's

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less.
Now.

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There's probably a little bit of
some energy consumption based

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basically won't being home, you
know, in their homes.

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However, I think in general the
mass balances It's gotta be a

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lot less right?
I just read a report literally

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this morning that said the u.s.
Consumption energy consumption

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was down.
Down about 10 to 12 percent over

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the previous.
Here's now, the reality is for

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anybody who's following climate
change.

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We actually need to be cutting
our energy consumption by about

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7% per year in fossil fuels in
order to hit the targets and

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avoid extreme climate disasters.
So, actually what to us is in

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one's way, been a disaster in
another way has been kind of

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what we need to keep doing sure.
Year, in terms of the change.

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It's making in our emissions.
And in, are we live?

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So this was, this was really the
Genesis of it for me.

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It was like, okay.
So how can we take what this

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pandemic has done?
Is a big stop and turn it into a

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big reset?
And as we get vaccines, as we

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pull out of the crisis and the
economic Fallout from it, how

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can we literally reset the
track?

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We were on tracks that we knew
were doing as to climate change

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Extinction out-of-control
inequality leading to Just an

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injustice, but leading to to
riots and protests.

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This is actually an opportunity
if we can get past the right,

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horribleness of it.
And that's what I started doing

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with this series of books.
So you started thinking about

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this.
You're probably at your home,

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you know, really kind of stewing
and like, it's Nalan at you.

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It probably because you know,
I'm a, your book publisher and

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you're like, I gotta create
something to, you know, you do

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get this information out and
here's a great idea.

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So, you know, how did that
conversation go?

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With, you know your company that
you work for saying.

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I got an idea, I want to do
this.

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So the front part of that story
is I'd already convinced my

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Publishers to publish a 10 book
series called resilience, which

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was different aspects of
building personal resilience to

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help you through the pandemic.
How to handle, anxiety, how to

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connect with nature in a time of
Crisis, right?

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How to communicate in the new
virtual world.

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So, they gave me a green light
to that crazy project.

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And I I got 10 of my Best
Authors together and they each

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put out a book.
They wrote it in three weeks.

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We published it in two weeks.
Literally. 40 days from the idea

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to the finished series available
on Amazon 40 days.

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That's these are short books.
Yeah, honey pages, right?

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Okay, books that sounded page.
And that's perfect.

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Yeah, but if meant to be no fat,
just here's what you need.

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Boom.
That's about my tin and on

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exactly this series worked
found.

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We could actually do.
Okay, so when I came back to my

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publisher, my boss is at the
Publishers and said, I've got

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another idea.
They sort of went.

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Oh, no, I made a production
process normally takes three

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months.
You're stressing the system to

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have literally literally, I
think they were ready to either

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jump ship, or push me overboard
good.

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This, that's okay.
And so, this time, I work

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differently instead of looking
at people who are established

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authors, which I did for the
first series.

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Look, people within my networks
who were the most knowledgeable

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the most likely to have really
good.

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Well, thought through until the
smes in the business, right?

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Exactly.
Exactly.

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But also people who were like,
you got these big organizations,

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the people at the top of the
organization's.

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They're not the idea makers, the
people's the bottom.

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They do the work, but the people
in decide embedded in it are

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often the ones who are the true
thought leaders.

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Sure.
That's what I want wanted.

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Thought Leaders with good ideas,
and I sent to each of them.

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You need a plan, you are
planning a flag on a hill and

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then pointing the way to the
path to get there.

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Okay, that's good.
I've got a pretty good Network

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and my network has good
networks.

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So I got a vice president of
Oxfam, international trade a

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book and inequality.
I got a executive director of

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the World Bank to write a book
on how and why we need to have a

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global playbook for the next
pandemic.

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So that we Don't get the world
ruin like it was, there is.

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Yeah, I did, you can put in
place.

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I got somebody who's the
president of an educational

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institute on intrapreneurship
for how we can jump-start the

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economy and have young people
create their own, their own

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jobs.
They wrote a book called impact

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dead.
So I got these amazing people

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stepping up and saying yes, so
you got through your network.

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You just kind of reached out and
started, you know, kind of

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putting feelers out.
And did you have to turn anybody

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away?
Yes.

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Unfortunately, the main thing
was people who said, yeah, this

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is a great idea.
I can get started in about six

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months, 200 feet, that will be
finished in about secure.

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They weren't prepared and have
that that that they didn't have

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that lead time to get it there.
Yeah.

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Yeah, and if I had had good
ideas too.

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Exactly.
So they had good ideas, but you

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know, people are used to a
two-year.

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Timeline for writing a book.
Well, that's not really going to

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be useful when we're looking at
a and you wanted to get that

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information out fairly quickly
because, you know, the list the

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readers and the people listening
on this podcast.

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I mean, they are in the midst of
the pandemic and they want to

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understand this reset concept of
when I come out when we emerge.

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What should I be thinking about?
How do we you know change the

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way we do things, right?
Exactly.

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You know, we time to catch on to
we took a political bet.

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One of the, the Irish author of
power switch the book of an

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inequality.
He said we're taking a flutter

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Irish word for a calculated bet
you think you're going to win

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but you could lose lose big.
Yeah, the Biden would win the

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election and that a new
Administration coming in at the

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end of January, would have so
much work to do.

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They would not be able to start
thinking about ideas.

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They want to grab whatever was
at hand.

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So we wanted to make sure they
had a series of books like this

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hand and I will be nurtured
start exhausting.

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And I need two things, you're
grateful that the people who

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wrote them could actually get
through to the people in the

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transition team.
And this this particular book

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impact.
Ed.

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It turned out this woman.
The president of her Association

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was tapped by the transition
team for the small business

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Network because she's, you know,
pretty big Player in determining

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education.
Sure, there are other with one

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of our other books.
They're working very hard.

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We don't have anything solid
yet, but to get in with those

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who are the key, climate
players, in particular, John

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John Kerry, because one of our
books points away from the u.s.

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To do it, take significant steps
to regaining some of the climate

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leadership.
That was lost under the Trump

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Administration in the Paris
Accords.

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So there's a lot of good
information in these books and a

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lot of thought leadership.
Ship.

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I've obviously I haven't read
any of them, except the one,

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which was from Stephanie
mellors, which was about, you

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know, zero, waste living, which
I thought was a really good

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book.
And like you said, 200-page

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digestible quick, you know, book
to get the concepts down and

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realize.
Wow, there's some practical ways

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that if I want to make a change,
I can do it and it's not the

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heart.
Yeah, exactly.

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Yes, please book has certainly
changed my life.

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Yeah.
No, I was very impressed.

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And, you know, we had her on and
she did a fantastic job.

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And, you know, I mean, I do
environmental Consulting as my

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full-time job and and I'm
helping, you know, clients

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through, you know, these types
of zero, waste and environmental

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compliance and greenhouse gas,
reductions and things like that.

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So it's spoke to me that look,
you know, companies that

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high-level can do with, but At
an individual level.

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That's where I think.
You know, if we had more people

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individually doing things,
you're going to see bigger

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change down the road, but now
that was good.

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So so, you know, what was the
reaction to the authors who

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agreed to do the writing and
then you said, okay guys, you

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got a month.
Give me the, the the book.

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Well, the good news is
everybody.

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Everybody said, yeah, we'll do
it.

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Also had full-time jobs, right?
And you know, that month has

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slid in some cases 2455 months,
but that's okay.

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I know they're working on and
helping them through it.

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For some of them.
It's the first time they've

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they've written a book.
We've got an editor on call.

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You can help those who really
need some structural work and

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getting it all nicer nice and
tight.

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Like, it needs to be needs to be
and she's been built an awesome

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contributor to the to the
series.

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But I basically let that's like
we had the time, right?

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We're the first books came out
in late 2020, as long as we get

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this next bunch out in the
couple of next couple of months.

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We'll be fine in terms of
hitting the possibility for big

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change, right?
When there's a new

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Administration.
Here you are.

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So that's still aiming for that.
And some of these books, they

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there's a real need for them.
Not just the policy level.

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But for individuals, for
corporations, for organizations

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that are looking at, how do we
do things differently?

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Okay, so, you know, there's the
world economic forum is taken up

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the term, the great reset.
How does this did?

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How does resetting our future
differentiate between that

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version or that visions that I
showed us a?

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Yeah, I was so annoyed at the
world economic Forum.

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They stole, they ripped free.
Right?

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I began this.
I was thinking about it.

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I was working adults through in
May and then sometime in June,

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they came out with this.
Thing, the great great reset,

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and they had people like the
head of the IMF and Prince

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Charles, and, and a couple of
billionaires and everybody, and

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they were like, yeah, we are
going to make that we are going

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to remake capitalism, so that it
fixes all the problems caused by

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capitalism.
And they're like, wait a minute.

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They just ripped off my whole
concept here.

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Yeah, but they did except, you
know, and the world economic

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forum for all its genuine
virtues.

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It's basically something
financed by the very rich and

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built around this.
Very rich conference that takes

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place in Davos once once a year,
so it's not likely to come up

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with solutions.
That really don't also serve the

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very, very rich to some degree.
Yeah.

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Yeah.
Sure.

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So I my series is scrappier.
It's resetting our future, not

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00:16:15,300 --> 00:16:18,000
you guys determined at the time,
right?

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What kind of a reset we will do.
But let's hear from the people

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who've been in the trenches.
Choose a made their way as

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really great thought leaders.
Let's hear what they have to

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say.
Let's hear how these can be

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actualized by businesses
corporations.

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Nonprofits policymakers, doing
the grunt work, not in the top

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00:16:39,700 --> 00:16:42,800
theoretical level, but really,
by the people who are, you know,

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I've been hard at it for some
time so that to me is the

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00:16:46,400 --> 00:16:50,800
different differentiation and
we're like, we're like Avis to

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00:16:50,800 --> 00:16:53,000
hurts, right?
Yeah.

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It is not very kind to the
ultra-rich who have become Ultra

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00:17:02,500 --> 00:17:04,800
richer through the pandemic,
right?

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00:17:04,800 --> 00:17:06,900
Yeah, and there's been a lot of
that, you know, unfortunately,

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00:17:06,900 --> 00:17:10,500
for some of us, you know, links.
Well, okay.

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So when you went to go put
together, the series, did you

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00:17:13,500 --> 00:17:18,800
have kind of like a framework of
topics that you really wanted to

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00:17:18,800 --> 00:17:21,900
really touch on in the
development of these?

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These these books?
Like yeah, like Categories, like

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00:17:25,500 --> 00:17:30,000
circular economy or, you know,
greenhouse gas, or climbing.

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Did you how did you come up with
these and or did, you know what

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00:17:33,800 --> 00:17:34,600
were they?
I did.

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I had a couple of big
categories.

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Climate was one all, it's all on
its own.

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Okay, because that really is
the, you know, we think this

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00:17:41,300 --> 00:17:44,400
pandemic was bad.
Climate is the big one, right?

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Still still to come and if we
don't address that we're really

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00:17:48,000 --> 00:17:52,200
really in trouble behind that
were a whole other host of

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00:17:52,200 --> 00:17:53,800
environmental issues, sort of
you.

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You put them in an environmental
box.

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00:17:55,900 --> 00:17:59,500
So Stephanie's book is in there
dealing with pollution and

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waste.
We have another book in the

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series dealing with food, which
is both essential and also a

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huge environmental problem and
has a climate component in.

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It is yep.
In it as well.

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And then the third bucket was
more which you would call social

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activism issues dealing with
things like inequality.

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And what I discovered is that
cluster in itself, included the

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Education the book on helping us
prevent future, pandemics the

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themselves.
And even when that connected

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climate change to inequality,
and how our political system was

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Arch, our economic system and
our political system.

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We're driving the climate
system.

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So those are say would be the
three well, and then the fourth

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bucket would be other aspects of
social change to make life

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better.
So we've got a beautiful book

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00:18:52,500 --> 00:18:53,800
being written right now.
Bye.

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00:18:53,900 --> 00:18:58,000
Three women who are very senior
in large organizations, about

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00:18:58,000 --> 00:18:59,900
how to lie different post
pandemic.

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What is the being Zoom mom's
dub?

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00:19:03,800 --> 00:19:06,800
There's so many ways in which,
the work-life balance shifted

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00:19:06,800 --> 00:19:08,700
because nobody had any control
over it.

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00:19:08,700 --> 00:19:13,500
But these women are really are
in a position to create a new

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Revolution for women leaders
well, and then, you know, just,

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00:19:18,100 --> 00:19:21,500
you know, talking about that the
new shift, in the way we do bit,

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00:19:21,500 --> 00:19:23,800
you know, do our data Daily
Business.

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The term zooming, who would have
used that term, you know, right,

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00:19:28,800 --> 00:19:31,000
right months ago.
I've been zooming zooming all

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00:19:31,000 --> 00:19:34,200
day.
I'm tired, you know, but I

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00:19:34,200 --> 00:19:37,600
think, you know, there's these
new ways of doing business

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00:19:37,600 --> 00:19:41,700
electronically, remote
virtually, you know, is a stress

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00:19:41,700 --> 00:19:44,500
on the system because we're not
used to being home.

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Most of us all the time and then
still taking care of our kids,

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you know, making sure they're
getting their homework done

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because you know, well, it's the
school went virtual to you know,

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00:19:53,900 --> 00:19:56,100
right.
So those are things that are

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00:19:56,100 --> 00:20:04,200
challenging for us.
Today's podcast is sponsored by

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00:20:04,200 --> 00:20:07,700
Stephanie Miller, author of
zero, waste living the 80/20

361
00:20:07,700 --> 00:20:09,500
way.
The busy Person's Guide to a

362
00:20:09,500 --> 00:20:12,600
lighter footprint.
Stephanie's business zero waste

363
00:20:12,600 --> 00:20:16,400
in DC provides virtual webinars
and talks for organizations

364
00:20:16,400 --> 00:20:18,200
committed to a sustainable
future.

365
00:20:18,500 --> 00:20:21,300
Stephanie will virtually speak
with you and your colleagues

366
00:20:21,300 --> 00:20:24,300
about how to quickly and
painlessly reduce your carbon

367
00:20:24,300 --> 00:20:27,700
and waste Footprints break up
your Zoom fatigue and invite

368
00:20:27,700 --> 00:20:29,500
Stephanie to energize your team
and learn.

369
00:20:29,600 --> 00:20:33,500
On how you can have an immediate
impact on the environment and if

370
00:20:33,500 --> 00:20:37,100
you want to know how your own
household is faring, Stephanie

371
00:20:37,100 --> 00:20:41,200
also provides virtual individual
household, consultations asked

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00:20:41,200 --> 00:20:44,400
her to do a recycling out, at,
for you and your family, or

373
00:20:44,400 --> 00:20:47,400
gather, your friends, and have a
fun and informative group

374
00:20:47,400 --> 00:20:49,800
recycling audit.
I highly recommend that you buy

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00:20:49,800 --> 00:20:52,600
your book.
It's a great read and provides

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00:20:52,600 --> 00:20:55,500
practical applications for
anyone that wants to implement

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00:20:55,500 --> 00:20:57,700
new ways to become more
sustainable.

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00:20:58,400 --> 00:21:01,200
You can contact step.
Here via her website at

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00:21:01,200 --> 00:21:09,200
www.zenithawards.com in DC.com.
That's www.oasisdoc.com.

380
00:21:09,300 --> 00:21:13,200
Or you can contact your via
email at Stephanie at zero waste

381
00:21:13,200 --> 00:21:15,400
in DC.com.
When check her out on her

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00:21:15,400 --> 00:21:18,300
Instagram account at zero waste
in DC.

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00:21:25,200 --> 00:21:28,000
I want to take a moment and
introduce the current books and

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00:21:28,000 --> 00:21:30,500
authors that are part of the
resetting, our future book

385
00:21:30,500 --> 00:21:34,000
series, before we jump back into
the interview, first top.

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00:21:34,500 --> 00:21:37,100
What if solving the climate
crisis is simple.

387
00:21:37,100 --> 00:21:40,100
By Tom Bowman.
Tom's book is an inspiring and

388
00:21:40,100 --> 00:21:43,100
practical narrative that will
leave readers feeling uplifted

389
00:21:43,100 --> 00:21:46,900
and empowered to create a future
that they can eagerly Embrace

390
00:21:46,900 --> 00:21:48,700
while solving the climate
crisis.

391
00:21:49,800 --> 00:21:53,100
Then we have zero, waste living
the 80/20 way.

392
00:21:53,100 --> 00:21:54,800
A busy Person's Guide to a
lighter.

393
00:21:55,000 --> 00:21:58,600
At Pratt by Stephanie.
Jay Miller Stephanie combines

394
00:21:58,600 --> 00:22:03,200
her career, focus on climate
change with her own research,

395
00:22:03,200 --> 00:22:06,900
and personal experience to show
how a few relatively easy

396
00:22:06,900 --> 00:22:10,500
lifestyle changes can create
significant positive impacts

397
00:22:11,200 --> 00:22:13,700
using the Simplicity of the
80/20 rule.

398
00:22:13,700 --> 00:22:16,500
She provides practical
applications that we can

399
00:22:16,500 --> 00:22:18,400
Implement.
That will make the biggest

400
00:22:18,400 --> 00:22:21,300
difference in reversing the
climate and waste crisis.

401
00:22:22,100 --> 00:22:24,900
Then we have a chicken, can't
lay a duck egg.

402
00:22:24,900 --> 00:22:28,900
How can covid-19 solve the
climate crisis by Graham Maxton

403
00:22:28,900 --> 00:22:32,500
and Bernice Maxton Lee.
And this book explains how

404
00:22:32,500 --> 00:22:36,300
societies can Embrace this
unique chance to build a future

405
00:22:36,300 --> 00:22:40,500
where people live with decency
and in balance with nature.

406
00:22:40,600 --> 00:22:46,700
Next up is a global playbook for
the next pandemic by and cabig

407
00:22:46,700 --> 00:22:51,300
am be at the heart of this book
is a bold new proposal to create

408
00:22:51,300 --> 00:22:53,800
a global.
Endemic Playbook, that can be

409
00:22:53,800 --> 00:22:56,700
quickly deployed when the next
pandemic strikes.

410
00:22:57,400 --> 00:23:01,400
And explores the options and
argues that to fail to learn

411
00:23:01,400 --> 00:23:06,600
from covid-19 and to neglect to
create a global Playbook now

412
00:23:06,600 --> 00:23:10,100
would cost far more.
When the next pandemic strikes,

413
00:23:10,100 --> 00:23:15,100
then we have power switch.
How can we reverse extreme

414
00:23:15,100 --> 00:23:20,200
inequality by Paul O'Brien with
Billionaire's able to decide the

415
00:23:20,200 --> 00:23:24,000
fate of Nations private?
Corporations more powerful, and

416
00:23:24,000 --> 00:23:27,900
less accountable than ever and
political, autocrats around the

417
00:23:27,908 --> 00:23:32,500
world, shaking our confidence,
in Democratic institutions, the

418
00:23:32,500 --> 00:23:35,200
power resides in all the wrong
places.

419
00:23:35,300 --> 00:23:39,700
Paul's book offers practical
action steps for activists who

420
00:23:39,700 --> 00:23:43,100
want to drive a power switch
that overcomes extreme

421
00:23:43,100 --> 00:23:49,400
inequalities in our world and
finally impact Ed how Community

422
00:23:49,400 --> 00:23:54,700
College entrepreneurialship.
Creates equity and prosperity by

423
00:23:54,700 --> 00:23:59,600
Rebecca Corbin Andrew gold and
Mary Beth curly.

424
00:23:59,900 --> 00:24:03,000
This book provides Leaders with
insights into how

425
00:24:03,100 --> 00:24:08,000
entrepreneurial thinking and
action can put local communities

426
00:24:08,100 --> 00:24:12,300
on the path to recovery from the
economic devastations induced by

427
00:24:12,300 --> 00:24:16,100
the covid-19 pandemic.
So be sure to get your copy of

428
00:24:16,100 --> 00:24:19,700
these books from the resetting,
our future book series today.

429
00:24:22,700 --> 00:24:24,800
But what's been the initial
response of the six books that

430
00:24:24,800 --> 00:24:27,800
you put out so far, and like,
what are the best sellers of the

431
00:24:27,800 --> 00:24:31,600
six?
Another truly the best seller

432
00:24:31,800 --> 00:24:33,400
and these.
But these books basically came

433
00:24:33,400 --> 00:24:37,500
out at the in November.
So they're all very very new.

434
00:24:37,900 --> 00:24:41,700
But our book on the climate
crisis, which is called what if

435
00:24:41,700 --> 00:24:45,000
solving the climate crisis.
It's simple.

436
00:24:46,300 --> 00:24:51,000
Yeah, well, that's so so that's
got a lot of interest right now.

437
00:24:51,000 --> 00:24:56,400
So so such a because it the
heart of the book is that we

438
00:24:56,400 --> 00:25:00,200
tend to get depressed when we
think of the climate crisis,

439
00:25:00,200 --> 00:25:03,900
from the point of view of the
technology shift from the point

440
00:25:03,900 --> 00:25:06,400
of view of the economic system
and how that needs to be

441
00:25:06,600 --> 00:25:08,300
shifted.
But if you actually look at, it

442
00:25:08,308 --> 00:25:11,300
is coming down to the people.
Yeah.

443
00:25:11,300 --> 00:25:16,900
And people's intention and
people's desire to Be on board

444
00:25:16,900 --> 00:25:20,600
with something to do the simple
things that it takes then.

445
00:25:22,200 --> 00:25:25,600
We are not a lot of control over
that right, right, that when

446
00:25:25,600 --> 00:25:27,700
it's when it's put in those dark
human terms.

447
00:25:28,800 --> 00:25:30,600
If everybody sees it is
everybody's problem.

448
00:25:31,200 --> 00:25:34,200
Then we can actually make some
big shifts towards towards

449
00:25:34,200 --> 00:25:36,100
accomplishing it.
So, this book, really hit, not

450
00:25:36,100 --> 00:25:38,900
only did it hit a nerve, but
because the author was, well,

451
00:25:38,900 --> 00:25:41,600
connected with climate leaders
people like Michael Mann, one of

452
00:25:41,608 --> 00:25:47,900
the chief climate scientists and
at my back, who's the head of a

453
00:25:47,900 --> 00:25:50,900
climate Communications program
at George Mason University?

454
00:25:51,600 --> 00:25:54,400
These People are influencers and
they got the word out.

455
00:25:54,400 --> 00:25:58,300
Well, so some of the people
reading this book when it first

456
00:25:58,300 --> 00:26:01,000
came out, they were calling the
author up and saying, Tom, I

457
00:26:01,000 --> 00:26:04,100
need a hundred of these books.
One for everybody in my office,

458
00:26:04,300 --> 00:26:07,600
right?
Oh, that's great effort to have

459
00:26:07,600 --> 00:26:09,500
the government GoGo
climate-neutral.

460
00:26:09,500 --> 00:26:12,700
She said get me a book for
everybody, my office right away.

461
00:26:13,300 --> 00:26:15,400
So, it's Pat.
It's that's this, that tab,

462
00:26:15,400 --> 00:26:17,300
that's exciting.
That's, that's definitely

463
00:26:17,300 --> 00:26:19,000
touched a nerve like that for
sure.

464
00:26:20,400 --> 00:26:23,800
You know, I think that there's
going to To be a big shift in a

465
00:26:23,800 --> 00:26:27,800
lot of perspective of, you know,
environmental changes coming

466
00:26:27,800 --> 00:26:30,000
forward in the new
Administration for sure.

467
00:26:31,300 --> 00:26:34,400
And sounds like these books will
kind of help Drive some that

468
00:26:34,400 --> 00:26:38,600
thought leadership and who was
them alter the author of The,

469
00:26:38,600 --> 00:26:41,000
the climate change.
What if it was simple book?

470
00:26:41,000 --> 00:26:44,500
I don't remember, his name is
Tom Bowman, and he's been

471
00:26:44,800 --> 00:26:48,900
engaged in climate issues for
many, many years.

472
00:26:48,900 --> 00:26:51,700
I think his book has some
gripping stories.

473
00:26:51,900 --> 00:26:55,700
About about how he came came to
this.

474
00:26:56,300 --> 00:27:00,700
He is actually mostly a
communicator himself, but he's

475
00:27:00,700 --> 00:27:02,900
one of the author's.
This is how we found each other.

476
00:27:03,000 --> 00:27:08,200
He's one of the authors of an
incredible compilation of over a

477
00:27:08,200 --> 00:27:11,600
hundred and fifty organizations
within the United States, the

478
00:27:11,900 --> 00:27:18,800
have forged a civilian path for
what does the US need to do to

479
00:27:18,800 --> 00:27:21,700
reduce its own climate carbon
emissions.

480
00:27:21,900 --> 00:27:24,700
Even as the US government has
been inactive over the last for

481
00:27:25,100 --> 00:27:27,600
four years.
So all this work has been going

482
00:27:27,600 --> 00:27:29,700
underground and he wrote this
report.

483
00:27:29,700 --> 00:27:32,800
In fact, that's how I found him
to write this first book, but

484
00:27:32,800 --> 00:27:36,700
after writing this first book,
the work of this whole report

485
00:27:36,700 --> 00:27:39,800
finally got Consolidated and I
said, you know, this report by

486
00:27:39,800 --> 00:27:42,600
itself.
It's just going to be a PDF

487
00:27:42,600 --> 00:27:45,300
living online.
What if we put some chapters in

488
00:27:45,300 --> 00:27:49,900
front about how you and your
co-author guided this process,

489
00:27:49,900 --> 00:27:51,700
with all these different actors
in players.

490
00:27:51,700 --> 00:27:54,100
How did you figure out what is
the Strategic plan?

491
00:27:54,100 --> 00:27:55,700
That the u.s.
Could sure.

492
00:27:57,300 --> 00:28:00,900
So explain the process and then
write about, what are the next

493
00:28:00,900 --> 00:28:02,400
steps?
How would it be actually useful

494
00:28:02,400 --> 00:28:05,300
for policymakers and different
actors in the US will publish it

495
00:28:05,300 --> 00:28:08,100
as part of the series, right?
Well, that's great.

496
00:28:08,100 --> 00:28:11,100
We said, yes, it just hit Amazon
this week.

497
00:28:11,600 --> 00:28:15,200
And the author sent me a very
excited email today saying it is

498
00:28:15,200 --> 00:28:18,600
the number one bestseller in
green business.

499
00:28:18,600 --> 00:28:22,900
It just bumped off Bill Gates.
Forthcoming book The Climate

500
00:28:22,900 --> 00:28:24,800
crisis.
Nice.

501
00:28:24,800 --> 00:28:26,300
Nice.
Wow.

502
00:28:26,400 --> 00:28:30,000
Well, so ok.
So the sounds like, this is

503
00:28:30,000 --> 00:28:33,800
already like a huge success with
this book series, and

504
00:28:33,800 --> 00:28:36,500
congratulations because that's
impressive.

505
00:28:36,500 --> 00:28:38,800
I mean, especially with the
concept of doing this in such a

506
00:28:38,808 --> 00:28:42,500
compressed timeline, getting the
I mean, I can only imagine the

507
00:28:42,700 --> 00:28:45,300
pressure that these guys felt
like having probably weekly

508
00:28:45,300 --> 00:28:47,700
calls with you going.
Hey guys chop-chop.

509
00:28:47,700 --> 00:28:49,800
Where's my?
Where's my draft report over my

510
00:28:49,800 --> 00:28:50,800
dress, right?
I was right.

511
00:28:51,600 --> 00:28:57,000
Oh, yeah, like that like, oh my
God, I gotta get on the phone

512
00:28:57,000 --> 00:28:58,600
with Tim.
I don't know if I can do that.

513
00:29:01,800 --> 00:29:06,900
Oh my gosh, I'll have a very
good sense of humor.

514
00:29:06,900 --> 00:29:10,900
And they and they know I'm
helping them realize their

515
00:29:10,900 --> 00:29:13,200
dreams.
Our ambition, the book is part

516
00:29:13,200 --> 00:29:15,500
of the mission that is their
their lives.

517
00:29:16,100 --> 00:29:18,100
Before I move on.
I do want to say to Tom's new

518
00:29:18,100 --> 00:29:22,500
book is called empowering
climate action in the United

519
00:29:22,500 --> 00:29:25,400
States and atop it.
That's it.

520
00:29:25,408 --> 00:29:26,400
That's it.
That's it.

521
00:29:26,400 --> 00:29:28,900
Tom Bowman, and it's fairly
good.

522
00:29:29,100 --> 00:29:31,600
I think we need to kind of hook
up with Tom and get him on the

523
00:29:31,600 --> 00:29:33,300
show.
That would be great.

524
00:29:33,600 --> 00:29:38,400
I think it'd be a fantastic.
So I'm sensing that, you know,

525
00:29:38,400 --> 00:29:41,200
you're going to have like
subsequent follow-on.

526
00:29:41,300 --> 00:29:46,400
Book, you know, series or should
I say issues of from this

527
00:29:46,400 --> 00:29:47,900
series?
Like hey, I got to do a couple

528
00:29:47,900 --> 00:29:50,400
more on this topic because of
the interest is so great.

529
00:29:50,800 --> 00:29:52,200
Yeah.
Yeah.

530
00:29:52,200 --> 00:29:54,700
That's that's true.
I've been getting new people are

531
00:29:54,700 --> 00:29:58,400
now coming to me to request to
be added to, to the series,

532
00:29:58,400 --> 00:30:00,400
which is great.
We just signed the food book

533
00:30:01,400 --> 00:30:05,800
last last month.
So, it seems to have a lot of

534
00:30:05,800 --> 00:30:09,100
momentum on its own.
And by the way, if any of your

535
00:30:09,900 --> 00:30:11,900
listeners want to somehow, Get
involved.

536
00:30:11,900 --> 00:30:14,000
I hope at the end.
We can leave them information to

537
00:30:14,000 --> 00:30:16,200
the Facebook page, which is
going to be our, which is our

538
00:30:16,208 --> 00:30:18,100
landing page for.
Yes.

539
00:30:18,100 --> 00:30:20,400
Yes, we'll definitely put that
up there.

540
00:30:20,800 --> 00:30:23,000
Yeah, because we need, we need
help.

541
00:30:23,000 --> 00:30:26,700
We need, you need authors.
Got a lot of authors right now.

542
00:30:26,700 --> 00:30:29,100
Still room for more, but we need
our Champions.

543
00:30:29,100 --> 00:30:33,500
We need influencers.
We need people who want to, you

544
00:30:33,500 --> 00:30:36,400
know, feed books with
transformational ideas in the

545
00:30:36,400 --> 00:30:40,300
places where they're needed,
especially if it's incredible

546
00:30:40,700 --> 00:30:43,100
tipping.
Point not just for the us but

547
00:30:43,100 --> 00:30:44,800
for the world.
Well, this is great.

548
00:30:44,800 --> 00:30:47,700
I mean, I'm, I've been, you
know, I've been working with

549
00:30:47,800 --> 00:30:50,400
Stephanie a little bit trying to
get her book, a little, some

550
00:30:50,400 --> 00:30:51,800
attraction.
As a matter of fact, I think

551
00:30:51,800 --> 00:30:55,600
what I'm going to do is repost
her episode this week on social

552
00:30:55,600 --> 00:31:00,100
media, just to let people know
about that about this book and

553
00:31:00,100 --> 00:31:03,100
it being part of this series and
then kind of give them a little

554
00:31:03,100 --> 00:31:06,600
teaser about your your episode.
We're going to push next week.

555
00:31:06,600 --> 00:31:15,100
So I'm gonna be good but no, I
think that's So, how did you,

556
00:31:15,100 --> 00:31:19,200
you know, how does this book
series address concerns that you

557
00:31:19,200 --> 00:31:21,800
know, there's a lot of concerns
out there about climate change

558
00:31:21,808 --> 00:31:24,900
and how it aligns with the
potential agenda of the new

559
00:31:24,900 --> 00:31:28,800
Administration, you know,
because I could see you know,

560
00:31:28,800 --> 00:31:32,900
you kind of put this book series
together with a lot of ideas and

561
00:31:32,900 --> 00:31:36,400
like you mentioned earlier, this
anticipation of taking the bet

562
00:31:36,400 --> 00:31:39,400
that, you know, Biden was going
to come in and, you know, it's

563
00:31:39,400 --> 00:31:41,100
kind of kind of come to
fruition.

564
00:31:41,200 --> 00:31:43,000
Ation, so to speak for you guys,
right?

565
00:31:43,000 --> 00:31:45,600
It's like hey, we hit the
jackpot almost in a sense,

566
00:31:45,600 --> 00:31:47,200
right?
Because this is going to be the

567
00:31:47,200 --> 00:31:49,400
top thing driver.
How you know, how is it?

568
00:31:49,400 --> 00:31:50,600
How is it addressing these
concerns?

569
00:31:50,600 --> 00:31:58,300
You think there's going to need
to be action and that action is

570
00:31:58,300 --> 00:32:02,300
going to need to be Deft and it
can't a lot of it comes to

571
00:32:02,308 --> 00:32:04,900
climate can't simply be done at
a policy level.

572
00:32:05,100 --> 00:32:08,000
The policy has to already be
connected into what

573
00:32:08,100 --> 00:32:10,700
organizations people's groups
communities.

574
00:32:11,300 --> 00:32:14,600
Are doing or want to do.
So, in the sense.

575
00:32:14,600 --> 00:32:19,200
You can look at Toms first book
as motivating people to get

576
00:32:19,200 --> 00:32:23,000
involved to see that.
The pessimism is our enemy right

577
00:32:23,000 --> 00:32:26,900
now.
There is a clear path and it

578
00:32:26,900 --> 00:32:29,700
will take commitment of
everybody.

579
00:32:29,700 --> 00:32:34,600
Not just people in government
legislate patha passed a law,

580
00:32:34,700 --> 00:32:37,300
right?
It climate changes our life.

581
00:32:37,300 --> 00:32:40,400
It's our children.
It's our energy consumption,

582
00:32:40,800 --> 00:32:43,400
right?
So it's a way to engage anybody,

583
00:32:43,600 --> 00:32:46,800
the empowering climate action.
The u.s.

584
00:32:46,800 --> 00:32:50,600
Is the what is the Strategic way
that policymakers can hook in to

585
00:32:50,600 --> 00:32:53,400
what's already been done?
And then the third book that I

586
00:32:53,408 --> 00:32:55,100
haven't mentioned yet.
That will be coming out in

587
00:32:55,100 --> 00:32:58,000
February on.
The issue is something very

588
00:32:58,000 --> 00:33:03,400
important about a small group of
super climate pollutants, which

589
00:33:03,500 --> 00:33:06,700
are both very powerful.
But also very short-lived.

590
00:33:06,800 --> 00:33:10,700
These authors of this book are
all experts in this field there

591
00:33:10,700 --> 00:33:13,200
things like Methane like black
carbon.

592
00:33:13,600 --> 00:33:19,200
And they say that if we can
dramatically cut these Force,

593
00:33:19,200 --> 00:33:24,800
small groups of chemicals.
We can shave off about 40.6%.

594
00:33:25,400 --> 00:33:29,700
Centigrade of the currently
projected warming between now

595
00:33:29,700 --> 00:33:32,500
and 2050.
And that will buy as crucial

596
00:33:32,500 --> 00:33:36,300
time.
To stir, start bending the curve

597
00:33:36,300 --> 00:33:40,300
because CO2 is so long-lived.
We're not going to really bring

598
00:33:40,300 --> 00:33:43,900
down global warming by just
reducing CO2.

599
00:33:44,300 --> 00:33:47,100
So they make an incredibly Deft
argument that you got to get the

600
00:33:47,100 --> 00:33:52,800
science right to sew together.
The suite of books is about as

601
00:33:52,800 --> 00:33:56,000
good as the incoming climate
policy mixer ever going.

602
00:33:56,000 --> 00:33:59,500
To find, right, right.
Well, so I'd be interested in,

603
00:33:59,500 --> 00:34:03,300
think our to see books kind of
kind of on this new concept of,

604
00:34:03,700 --> 00:34:11,600
you know, Ben ization Goal Zero,
you know by 2035 or 2050, you

605
00:34:11,600 --> 00:34:17,800
know, strategies behind how does
you know companies or globally

606
00:34:17,800 --> 00:34:20,699
that we do, we get there because
if I'm going to do is a couple

607
00:34:20,699 --> 00:34:23,400
of episodes coming up on, you
know, what's the energy

608
00:34:23,400 --> 00:34:27,300
transition look like, you know,
because we've got a lot of

609
00:34:27,300 --> 00:34:30,699
petroleum companies who are
transitioning to energy

610
00:34:30,699 --> 00:34:34,300
companies, you know, so they're
like a, you know, like a shell.

611
00:34:34,500 --> 00:34:36,500
L or Chevron or all these big
companies like that.

612
00:34:36,500 --> 00:34:39,199
There are slowly making a
transition and what does that

613
00:34:39,199 --> 00:34:40,900
look like?
And how does that happen?

614
00:34:40,900 --> 00:34:42,199
And you know, what's all
involved?

615
00:34:42,199 --> 00:34:45,199
Because, you know, hydrogen's in
their solars in there while, you

616
00:34:45,199 --> 00:34:48,400
know, you know, wins in there.
I mean, there's all kinds of

617
00:34:48,400 --> 00:34:51,300
renewable Gas Energy, type
sources out there, to help us

618
00:34:51,500 --> 00:34:53,699
decarbonise.
How do you do that?

619
00:34:53,900 --> 00:34:56,400
How do you measure that?
How do you report on that?

620
00:34:56,400 --> 00:34:59,500
How do you really value?
No understand, you know the

621
00:34:59,500 --> 00:35:01,200
impact.
And so I think that be an

622
00:35:01,207 --> 00:35:04,300
interesting kind of topic from
books.

623
00:35:05,000 --> 00:35:08,000
So just throwing it out there
but the door is open.

624
00:35:08,100 --> 00:35:13,300
Yeah, so yeah, no kidding.
Um, well, this is great.

625
00:35:13,300 --> 00:35:17,200
So the book series is out.
It's called resetting the

626
00:35:17,200 --> 00:35:20,900
future, our future, resetting
our future.

627
00:35:21,600 --> 00:35:26,500
You've got currently six books
out there on the on the of the

628
00:35:26,500 --> 00:35:30,700
series, you have six more
forthcoming apparently, right?

629
00:35:30,700 --> 00:35:33,600
And yep.
And due in about another what to

630
00:35:33,600 --> 00:35:37,200
three months and I'll be out.
I think that's going to be

631
00:35:37,200 --> 00:35:40,500
great.
And so, the hot sellers are the

632
00:35:40,500 --> 00:35:41,600
the climate change.
What?

633
00:35:41,600 --> 00:35:43,100
If it was easy?
Yeah.

634
00:35:43,100 --> 00:35:45,500
What is solving climate change
in standard simple?

635
00:35:45,500 --> 00:35:48,700
Right, right.
It's simple that one in and

636
00:35:49,000 --> 00:35:52,700
education impact, Ed.
Okay, impact adds another good

637
00:35:52,700 --> 00:35:56,200
one and then I will know which
about extreme inequality.

638
00:35:56,800 --> 00:35:59,200
Okay?
In Stephanie's lovely book.

639
00:35:59,500 --> 00:36:02,200
Zero-waste living.
Yeah, that's great.

640
00:36:02,200 --> 00:36:05,800
So, that's some good books and
It also, what are like, you

641
00:36:05,808 --> 00:36:08,000
know, for consumers who want to
buy these books?

642
00:36:08,000 --> 00:36:11,500
How do they get a hold of them?
And what are the average prices

643
00:36:11,500 --> 00:36:13,700
for books, like these for people
who say, I want to get a copy of

644
00:36:13,707 --> 00:36:15,100
that book, you know?
Yeah.

645
00:36:15,500 --> 00:36:23,300
So, the books are 1095 and I
believe, it's like six bucks as

646
00:36:23,300 --> 00:36:27,100
eBooks from no k, whatever
providers you can get them at

647
00:36:27,100 --> 00:36:29,000
any online retailer.
That's where most people are

648
00:36:29,000 --> 00:36:31,000
going these days.
You can get them there.

649
00:36:31,500 --> 00:36:33,500
Anybody who's got a local
bookstore, that they're

650
00:36:33,500 --> 00:36:35,700
supporting everybody.
Bookstore can order it if they

651
00:36:35,700 --> 00:36:37,900
don't have it in stock already,
in major cities.

652
00:36:37,900 --> 00:36:40,300
They probably will have it.
And in stock, if you go to

653
00:36:40,300 --> 00:36:45,200
Barnes and Noble or in Canada,
if you go to Indigo is the big,

654
00:36:45,300 --> 00:36:48,800
the big book chain chain there.
I always as a publisher.

655
00:36:48,800 --> 00:36:51,600
I always really appreciate it
when people support their local

656
00:36:51,600 --> 00:36:54,500
bookstores.
So check there first, but you

657
00:36:54,500 --> 00:36:56,900
can always get them really quick
from any online retailer.

658
00:36:57,300 --> 00:37:04,000
So have you ebooks a lot of
people I talk to especially the

659
00:37:04,000 --> 00:37:06,700
younger.
Generation, they love to, just

660
00:37:06,700 --> 00:37:11,600
listen to the book, you know,
not technically flip through the

661
00:37:11,600 --> 00:37:15,500
pages, right?
So already the books audio not

662
00:37:15,500 --> 00:37:17,600
at this point.
Well wait and see if they proved

663
00:37:17,600 --> 00:37:19,700
to be popular enough.
There's no reason they couldn't

664
00:37:19,700 --> 00:37:22,100
be sure.
Okay until then, let's hope

665
00:37:22,100 --> 00:37:24,400
let's just hope that some
Millennial has a loving parent

666
00:37:24,400 --> 00:37:28,900
who will read them the story.
In their basement.

667
00:37:33,200 --> 00:37:38,900
Just a joke, everybody.
Okay, so that was fight.

668
00:37:39,700 --> 00:37:41,300
All right.
So this series seems to be

669
00:37:41,300 --> 00:37:44,900
profoundly optimistic at a very
dark time or if Humanity.

670
00:37:44,900 --> 00:37:47,600
So are you personally optimistic
about this?

671
00:37:47,600 --> 00:37:54,900
I think we aren't you.
I am optimistic about What's

672
00:37:54,900 --> 00:37:59,600
best in the human spirit and for
whatever reason we seem to be

673
00:37:59,600 --> 00:38:05,400
able to rise to our best, when
challenged with our worst and

674
00:38:05,400 --> 00:38:09,800
this is, this is a moment.
It's so for so many reasons, and

675
00:38:09,800 --> 00:38:13,300
I think that's because people
need to be shaken out of their

676
00:38:13,300 --> 00:38:16,800
comfort zone.
Well, frankly, Sean who's got a

677
00:38:16,808 --> 00:38:20,400
comfort zone left these days.
I yeah, no, kidding.

678
00:38:20,400 --> 00:38:22,000
Right?
I think everyone's, you know,

679
00:38:22,000 --> 00:38:24,400
it's like, It's something new
comes up.

680
00:38:24,400 --> 00:38:27,200
It's like oh my gosh.
Yeah, it's yeah.

681
00:38:27,200 --> 00:38:30,700
Okay, what else is new?
I mean, it's like everybody's

682
00:38:30,700 --> 00:38:34,800
did experiencing very different
things that no one expected to

683
00:38:34,800 --> 00:38:36,400
see.
I mean, The New Normal, The New

684
00:38:36,400 --> 00:38:38,900
Normal is it's constantly
changing.

685
00:38:38,900 --> 00:38:42,600
And yeah, it'd be nice if we had
some sense of normalcy, but I

686
00:38:42,600 --> 00:38:44,600
think now that everything's
happened.

687
00:38:45,000 --> 00:38:47,300
We're not going to have a sense
of normalcy for a long, long

688
00:38:47,300 --> 00:38:48,600
time.
I don't think we're always going

689
00:38:48,600 --> 00:38:52,200
to be a kind of this mode of
changing completely and what

690
00:38:52,200 --> 00:38:54,500
does nature do.
Something like that.

691
00:38:54,500 --> 00:38:57,000
They're two things.
It either goes inside.

692
00:38:57,000 --> 00:38:59,400
It becomes small, and
contracted, and tries to wait it

693
00:38:59,400 --> 00:39:05,500
out and then waits for it to
flourish or it starts sending

694
00:39:05,500 --> 00:39:09,500
out seeds.
You get you get nature just

695
00:39:09,500 --> 00:39:15,400
goes, boom, whatever it takes to
spread to growth revived and and

696
00:39:15,400 --> 00:39:20,100
try to get this burst of
activity and I want to be

697
00:39:20,600 --> 00:39:24,300
amongst the ones.
That are the burst of activity

698
00:39:25,200 --> 00:39:27,900
that are you're on The Cutting
Edge.

699
00:39:27,900 --> 00:39:31,600
Look looking to make a new
future, not to try to get back

700
00:39:31,600 --> 00:39:33,600
to the way.
Things used to be right now.

701
00:39:33,600 --> 00:39:35,800
You're right.
And you know, I it's funny you

702
00:39:35,800 --> 00:39:40,100
bring that up about you know,
the the plant analogy because

703
00:39:41,700 --> 00:39:45,300
right before the pandemic hit my
wife and I are like, you know,

704
00:39:45,400 --> 00:39:49,900
we really want to kind of get in
the garden and be producers, you

705
00:39:49,900 --> 00:39:52,400
know, does this produce our own?
Let's kind of get off of this.

706
00:39:52,500 --> 00:39:57,200
You know, this dependency of,
you know, the the, you know, the

707
00:39:57,200 --> 00:39:59,900
supply chain right and grow our
own stuff.

708
00:40:00,800 --> 00:40:05,000
And and we never realize when we
were planning that last winter

709
00:40:05,300 --> 00:40:08,400
for the spring, this past spring
and that this was all going to

710
00:40:08,408 --> 00:40:12,300
hit in March and we already have
a plan in place to do a lot of

711
00:40:12,300 --> 00:40:14,700
growing, our own vegetables and
flowers and such.

712
00:40:15,200 --> 00:40:18,900
But now it's like, you know, you
could do a book series on you

713
00:40:18,900 --> 00:40:22,300
know, just being Independent
Producers of your own, you know.

714
00:40:22,500 --> 00:40:26,900
No food and not being so reliant
on supply chain.

715
00:40:27,400 --> 00:40:30,200
How cool would that be?
I mean, yeah, you know, be a

716
00:40:30,200 --> 00:40:34,800
Producer instead of a consumer
all the time, but you know,

717
00:40:34,800 --> 00:40:37,100
there's there's all kinds of
good topics go.

718
00:40:37,100 --> 00:40:39,500
I'm sure.
But that's it.

719
00:40:39,500 --> 00:40:42,700
Such a great little
environmental impact, you know,

720
00:40:42,700 --> 00:40:45,600
personal impact.
You can have by doing that you

721
00:40:45,600 --> 00:40:50,400
save on all kinds of cost of
consuming products and stuff and

722
00:40:51,000 --> 00:40:55,100
reducing waste.
No, this is great.

723
00:40:55,100 --> 00:40:57,500
Tim.
So what are the anything else?

724
00:40:57,500 --> 00:41:01,100
Like you think, you're what's
the future look like for you

725
00:41:01,300 --> 00:41:04,400
with the the changemaker book
company, as you're getting ready

726
00:41:04,400 --> 00:41:09,100
to maybe finalize the the book
series and anything that's going

727
00:41:09,100 --> 00:41:12,200
to be forthcoming after that.
Yeah.

728
00:41:12,200 --> 00:41:16,300
And to my surprise in the last
month or so, I've had two people

729
00:41:16,300 --> 00:41:20,300
approach me who want to do not a
book but a series.

730
00:41:21,000 --> 00:41:23,500
Like the see the two series that
I put out this year.

731
00:41:23,800 --> 00:41:27,400
So I'm looking for putting one
together right now called

732
00:41:27,400 --> 00:41:30,600
communities of the future, which
is going to be for communities

733
00:41:30,600 --> 00:41:32,500
that are recovering from the
coronavirus.

734
00:41:32,500 --> 00:41:35,900
There's going to be Federal
money flow at floating in,

735
00:41:35,900 --> 00:41:38,300
there's going to be
organizations that are looking

736
00:41:38,300 --> 00:41:39,700
at.
How do we get our economy's

737
00:41:39,700 --> 00:41:44,100
going again?
How do we deal with issues of

738
00:41:44,100 --> 00:41:46,800
long-term unemployment
inequality, our community level?

739
00:41:46,800 --> 00:41:49,300
So these are going to be books
that help communities.

740
00:41:50,800 --> 00:41:53,100
In to what's possible for the
future.

741
00:41:53,300 --> 00:41:56,600
Again, rather than simply try to
shrink back into themselves.

742
00:41:56,900 --> 00:42:00,000
And then the other is something,
somebody fairly senior an

743
00:42:00,000 --> 00:42:02,400
Amnesty International approached
me about.

744
00:42:02,500 --> 00:42:06,500
They want to do a short series
with me called taming big tack.

745
00:42:07,000 --> 00:42:12,700
No way.
That would be a good thing to be

746
00:42:12,700 --> 00:42:14,800
careful of, put that one up on
Amazon.

747
00:42:15,600 --> 00:42:17,300
This wouldn't be the
organization wouldn't be

748
00:42:17,500 --> 00:42:18,700
running.
We actually want several

749
00:42:18,700 --> 00:42:22,200
different organization.
People to come together.

750
00:42:22,500 --> 00:42:25,300
So it's not something we run by
Amnesty International, which is

751
00:42:25,300 --> 00:42:28,000
someone who works there came to
me first.

752
00:42:28,000 --> 00:42:30,700
But so that may be up by the
second half of this year.

753
00:42:31,200 --> 00:42:34,900
Well, that would be good.
We got that's that's a Hot Topic

754
00:42:34,900 --> 00:42:36,600
sir.
I think you're on The Cutting

755
00:42:36,600 --> 00:42:39,200
Edge to him.
This is going to be good on my

756
00:42:39,200 --> 00:42:40,500
think.
There's a lot to look forward to

757
00:42:40,500 --> 00:42:44,200
coming from your camp.
And I'm really encouraged by

758
00:42:44,200 --> 00:42:47,000
what you've done.
Really appreciate, you know, the

759
00:42:47,000 --> 00:42:50,300
thought and the leadership you
put together on this this

760
00:42:50,700 --> 00:42:52,500
Resetting, our futures book
series.

761
00:42:52,500 --> 00:42:55,400
I mean, I'm sure these authors
were very happy to have a

762
00:42:55,400 --> 00:42:59,800
publisher like you to help them,
you know, navigate the

763
00:42:59,800 --> 00:43:03,900
publishing landscape because
it's not a, you know, clear path

764
00:43:03,900 --> 00:43:06,000
for a lot of people who's, like,
I got an idea for a book.

765
00:43:06,000 --> 00:43:06,800
How do I do it?
You know?

766
00:43:06,800 --> 00:43:09,100
Yeah.
It's the authors have been

767
00:43:09,100 --> 00:43:11,400
great.
My production team at John Hunt

768
00:43:11,400 --> 00:43:14,300
publishing.
They've been absolute, you know,

769
00:43:14,308 --> 00:43:19,300
amazing, you know, amazing
people making it, they can't

770
00:43:19,300 --> 00:43:21,700
work.
And, and those Who run the show?

771
00:43:21,700 --> 00:43:24,000
Who said, well, all right.
Let's give it a try.

772
00:43:24,300 --> 00:43:26,700
I can them a lot of credit to
because this was by no means a

773
00:43:26,707 --> 00:43:28,600
sure bet.
Now, this is good.

774
00:43:28,600 --> 00:43:32,500
And well, this is exciting.
I'm I'm really excited to do

775
00:43:32,500 --> 00:43:35,900
some another podcast interview
or two if maybe with one of your

776
00:43:36,700 --> 00:43:39,800
book authors, I think there's
some good content there to

777
00:43:39,800 --> 00:43:41,400
cover.
That's important for people to

778
00:43:41,400 --> 00:43:44,100
hear especially, you know, this
is the Environmental

779
00:43:44,100 --> 00:43:46,700
transformation podcast, and
we're really about trying to

780
00:43:46,700 --> 00:43:49,600
communicate and educate the
thought leadership in the

781
00:43:49,600 --> 00:43:52,500
Business Leaders in this.
Country that are trying to make

782
00:43:52,500 --> 00:43:56,200
changes and whether that's
through books and words whether

783
00:43:56,200 --> 00:43:59,200
that's through implementation of
practices, whether that's to

784
00:43:59,200 --> 00:44:02,400
service providers through
regulatory knowledge, whatever,

785
00:44:02,400 --> 00:44:05,100
right technology.
That's what this industry

786
00:44:05,100 --> 00:44:08,400
podcast is about.
And I think more authors that

787
00:44:08,400 --> 00:44:11,500
want to come on the show, talk
about their product and their

788
00:44:11,500 --> 00:44:13,200
book and their ideas, the
better.

789
00:44:13,400 --> 00:44:15,400
And I think our listeners are
going to really appreciate it.

790
00:44:16,000 --> 00:44:17,500
So I really appreciate you
coming on.

791
00:44:17,500 --> 00:44:22,500
This has been a great show any
Last moments are any less

792
00:44:22,500 --> 00:44:26,600
parting words you'd like to you
know say and maybe how do our

793
00:44:26,600 --> 00:44:30,500
listeners get a hold of you and
also the books sure.

794
00:44:30,500 --> 00:44:33,300
The easiest way for the the
books is still with the website.

795
00:44:33,300 --> 00:44:38,700
I set up which is resetting our
future.com doesn't get an

796
00:44:38,700 --> 00:44:40,100
easier.
You'll find all the links that

797
00:44:40,100 --> 00:44:42,200
you need there.
Including to contact me.

798
00:44:42,200 --> 00:44:46,400
We also have a Facebook page for
the publishing imprint and right

799
00:44:46,400 --> 00:44:49,900
now it's just being filled with
resetting our future authors.

800
00:44:50,900 --> 00:44:53,400
Mostly and that's simply
changemakers books.

801
00:44:54,100 --> 00:44:57,600
You'll see a lovely stylized.
See when you go to it on

802
00:44:57,600 --> 00:44:59,600
Facebook.
Yeah, this is great.

803
00:44:59,600 --> 00:45:01,800
Now, you guys are doing great
things there.

804
00:45:01,900 --> 00:45:04,200
You know, Tim.
Thanks so much for coming on the

805
00:45:04,200 --> 00:45:06,300
show.
You're doing, you know, like I

806
00:45:06,308 --> 00:45:09,200
said, great things looking
forward to seeing the new works

807
00:45:09,200 --> 00:45:14,500
that are come out here shortly
and we'll catch up and see how

808
00:45:14,500 --> 00:45:17,200
the progress is going.
I'd like to maybe keep in touch

809
00:45:17,200 --> 00:45:20,100
with you and bring you back on
and talk about some more authors

810
00:45:20,100 --> 00:45:22,200
that you bring.
It out into the, the series

811
00:45:22,600 --> 00:45:24,300
shown, that would be my pleasure
in.

812
00:45:24,300 --> 00:45:27,100
Hey, you've made me a fan.
I'm going to get on your

813
00:45:27,100 --> 00:45:29,800
membership list.
Well, you just click and

814
00:45:29,800 --> 00:45:33,000
subscribe and start telling your
folks and will maybe do a little

815
00:45:33,000 --> 00:45:36,300
cross pollination and get some
word out about the process of

816
00:45:36,300 --> 00:45:37,500
elimination.
It doesn't get any more

817
00:45:37,500 --> 00:45:39,400
environmental than the this,
right?

818
00:45:39,400 --> 00:45:41,700
That's right.
Well, we really appreciate it to

819
00:45:41,700 --> 00:45:44,000
him will look forward to
catching up and thanks for

820
00:45:44,000 --> 00:45:45,800
coming on the show today.
My pleasure.

821
00:45:45,900 --> 00:45:53,900
Bye.
I'd like to thank our guests him

822
00:45:53,900 --> 00:45:57,500
Ward publisher of the resetting,
our future book, series for

823
00:45:57,500 --> 00:45:58,900
coming out of the show.
Today.

824
00:45:59,200 --> 00:46:02,100
We really learned a lot about
why Tim wanted to publish this

825
00:46:02,100 --> 00:46:05,800
book series at this critical
time in our society and discuss

826
00:46:05,800 --> 00:46:08,500
the topics being covered by some
of the authors who are

827
00:46:08,500 --> 00:46:12,300
contributing to the book series.
If you have questions for Tim

828
00:46:12,300 --> 00:46:15,200
and want to learn more about the
authors and the books currently

829
00:46:15,200 --> 00:46:20,000
available, go to
www.recepttura.com.

830
00:46:20,200 --> 00:46:24,800
That's Www dot resetting.
Our future.com., You can also

831
00:46:24,800 --> 00:46:27,700
follow them on Facebook at
resetting our future.

832
00:46:28,500 --> 00:46:32,600
I'll make sure to put a link to
his website on my webpage, to

833
00:46:32,600 --> 00:46:35,200
listen, to Future, environmental
transformation podcasts.

834
00:46:35,200 --> 00:46:39,200
You can check us out on Apple
podcast, Spotify, Google podcast

835
00:46:39,200 --> 00:46:42,500
and other podcast, networks, or
from my website at

836
00:46:42,500 --> 00:46:47,600
www.shawnacoronado.com.
You can also follow me on

837
00:46:47,600 --> 00:46:50,600
Instagram or the environmental
transformation podcasts.

838
00:46:50,700 --> 00:46:54,200
Book page, if you enjoyed the
podcast, don't forget to

839
00:46:54,200 --> 00:46:57,200
subscribe and tell your friends.
We also would love to hear

840
00:46:57,200 --> 00:47:00,300
feedback from the ET Nation
about this episode and any

841
00:47:00,300 --> 00:47:02,900
future podcast topics that you'd
like me to cover.

842
00:47:03,400 --> 00:47:06,100
Thanks for listening.
And until next time, make a

843
00:47:06,107 --> 00:47:08,500
positive impact in someone's
life today.